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CLIENT STORY

Online Reporting for Emotional Ad Testing

BRIEF

High Turnaround Automated Reporting

The brief was to build and develop an online reporting solution to enable end clients to log in and access KPIs and measures for specific adverts. With such a large quantity of data files to upload, and reports to produce on an ad-hoc basis, there was a need for an automated solution which could deliver the KPIs in a tight turnaround. The ability to view the data online, but also download into a fully editable PowerPoint file was an important requirement. Data Liberation were appointed as an outsourced solution.

SOLUTION

Efficient, Reliable, Templated Reporting

Data Liberation delivered a fully automated reporting solution where end clients are able to login and view the results, within minutes. With a quick turnaround time, there is no delay in receiving results, and users are also able to download a 10 page PowerPoint deck, with in-depth details of their KPIs and performance. The site is accessible via a web browser, and new data sets can be uploaded and controlled directly by System1.

OUTCOME

Effective solution, Happy clients

Our reporting solution has proved to be very efficient and successful. The team at System1Research have admin access and are able to control the site and create new users/projects, improving both time and efficiency.

“It is always a pleasure working with the Data Liberation team. They are responsive, flexible and always find a way to fit in with our requirements and timings. It was a pleasure working with them on automating the outputs of our Digital Ad Test.”

Emma CooperManaging Director - Group Operations, System1Group
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